Brands

Betty Crocker
Green Giant
Häagen-Dazs
Jus-Rol
Nature Valley
Old El Paso
Wanchai Ferry
   
Betty Crocker: homemade made easy

Quality, taste and convenience have made Betty Crocker a consistent favourite with consumers in the UK dating back to the 1950s.

Our simple-to-prepare cakes, muffins and other products are all about ease – and guaranteed family togetherness.

Parents and children can both play a role in the simple preparation of high-quality products that everyone can enjoy.

Betty Crocker offers a broad product line that includes devil’s food cake, chocolate fudge brownies, blueberry muffins, cookies and pancakes.

This established brand is sold throughout the world, signaling

young girls baking


dependable quality to consumers.

Although she's not a real person, in 1945 Betty Crocker was voted the second-most recognizable female in the United States after the president’s wife, Eleanor Roosevelt.

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Betty Crocker UK